After a successful Hyvä build, Miedema chose the next step: AI design
Results
Chapter 1: a B2B platform that holds up
From Sana Commerce to Magento + Hyvä
Miedema Bouwmaterialen was already using Microsoft Dynamics Business Central with the Acadon module for the timber trade, but had reached the limits of the outdated Sana Commerce platform. The solution: a new webshop on Magento + Hyvä, with NVision Commerce Solutions as the integration layer between Acadon/Business Central and Magento. Prices, stock levels and customer data are synchronised in real time.
Using Hyvä prototyping, we developed a fast, user-friendly frontend where customer-specific prices are retrieved directly from Business Central via API. We also built custom features such as grouped products, ideal for bundled sets and packages.
Together with NVision Commerce Solutions
The Business Central integration was built with NVision Commerce Solutions. Working closely together, we delivered tailored functionality around pricing rules and product group logic. The result is a future-proof B2B webshop that combines speed, flexibility and usability, aligned with the complexity of the timber trade.
That platform now runs in production, with a RUMvision UX score of 99/100 based on real user data.
Chapter 2: the next step is AI design
Why a new design
The technology is in place: the Business Central integration runs, customer-specific prices load in real time and the store scores 99/100 on RUMvision. The current frontend was built for speed and functionality; its look stayed close to the Hyvä standard. Miedema wants a store that carries the brand as well as it carries the product range.
So Miedema, as an existing client, chose an upgrade through Vendic AI design: a distinctive design on the platform that is already there.
Milestone 1: the design is approved
Our senior consultants worked out five pages, strengthened by Vendic AI: home page, brand book, category page and two product pages. The brand book is the source of truth; the other four pages apply that system.
Miedema approved the mockups. That fixes the end result, and building the Hyvä theme is the next phase.
The new design
The mockups approved by Miedema, designed within the brand book. The home page sits at the top of this page.
Hover a screen to scroll, click to view it in full.
Tap a screen to view it in full and scroll through it.
The brand DNA
The brand book translates Miedema's existing corporate identity into a digital system: two Pantone scales, one amber accent for the primary action, and fixed rules for typography and components. Every page applies the same system.
Green does the brand work, grey-green does the reading work, amber does the selling.
From brand book to Hyvä theme in five steps
The first three steps are complete: the design is approved. Vendic is now building the Hyvä theme at a fixed price.
Set the style
The brand book direction was fixed: Miedema's Pantone colours, Lato as typography and a component style that fits B2B.
AI mockups
Our senior consultants worked out the home, category and product pages, strengthened by Vendic AI. Several directions side by side, until it fit.
Sign-off on design
Miedema approved the five design pages. The end result is fixed before the build starts.
Build the Hyvä theme
The next phase: our AI pipelines speed up the build, senior consultants safeguard code quality. Fixed price.
Distinctive Hyvä theme live
The new design live on the existing B2B platform, with the Business Central integration intact.
Curious what AI design could mean for your store?
Book an intake, and we'll look together at whether AI design fits your Magento store. Once Miedema's new design is live, we'll update this case with the results.
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